Dyson

Interactive product experience

Interactive product experience

To support the relaunch of the Dyson V6 vacuum cleaner, I designed an interactive microsite that let users explore the product before buying. The experience was built around hands-on engagement—visitors could control the vacuum with their mouse, testing how it handled across different surfaces and everyday scenarios.

The product was fully built and animated in 3D, offering a detailed, immersive view of its design and functionality. Users could even see inside the machine, revealing the engineering behind Dyson’s signature performance.

It wasn’t just a product demo—it was a digital test drive, designed to show off the V6’s power, precision, and versatility in a way.

What I Did

Digital Design
UX/UI
Motion
Art Direction

Industry

Consumer goods

Client

Dyson

Project

Dyson v6

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